16
Oct
07

It’s all upbeat at critical Ford Focus launch

The 2008 Ford Focus was in the spotlight Monday, as Ford Motor Co. officially kicked off production of the revamped compact car at the Wayne Stamping and Assembly Plant. “This is such a big deal,” said Alan Mulally, Ford’s chief exec. Hundreds of enthusiastic autoworkers, dozens of journalists, key politicians and dealers, and top company and union officials attended the event, reports the Detroit Free Press. “We’re going to take the market back from Toyota,” declared Jeff Washington, president of UAW Local 900, which represents nearly 3,000 workers at the plant in Wayne. The new car is loaded with the much-hyped, first ever Sync hands-free technology from Microsoft as an option, which allows drivers to talk on the phone and play music files with voice commands. It’s being installed in a significantly refreshed version of the Focus, Ford’s entry-level car, in an effort to attract first-time and cost-conscious buyers to a Ford product. Check out a Free Press video of the launch.
 

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News and Events for the Ford or Lincoln owner and enthusiast.





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